Showing posts with label WHL Travel. Show all posts
Showing posts with label WHL Travel. Show all posts

3/29/12

Green Transfers for All!


This article was published by our friends at The Travel Word, who have agreed to its republication here. View the complete original article on their blog.

by WHL Group

The word of mouth is encouraging: More and more travelers are being responsible. Ever greater numbers are taking seriously the importance of hitting the road with more than just pure business or pleasure in mind. They may not think of themselves as fitting cleanly into some of the niche tourism categories – ecotourism, sustainable travel, responsible travel, local travel, voluntourism – but the mindful choices they’re making are meaningful.

Fittingly, the industry has been slow to respond. Some sectors have, however, been even slower than others. One of them – in which there appears to be a need for a global steward – is airport and intercity transfers. You know, ground transportation. What you need when you land at an airport and want to get to town – often your very first introduction to a place – or what you may desire when you’re ready to travel between destinations and don’t wish to rely on public transport.

Into this breach has stepped Green Path Transfers, which launched as a global provider of eco-friendly airport and intercity transfers. The newest subsidiary of the WHL Group, Green Path Transfers answers the needs of leisure and business travelers seeking cost-effective ways to reduce their carbon footprints. Through GPT’s straightforward online booking system, travelers and businesses can now hit the road confident that, for rates equal to those of other global providers, their transfers are in good hands and that they’ve made a beneficial earth-conscious choice.

Powering a Green Engine

In keeping with a vision to help build a sustainable and responsible travel industry, Green Path Transfers is on a mission to go green. In contrast to other global transfer-service providers, some with green leanings, the company has taken a novel approach to building its network of quality local operators.

This involves placing significant emphasis and focus on partnering with transfer companies that are already using low-carbon-emission vehicles, wherever possible, to operate transfers. Green Path Transfers has therefore only recruited established, service-minded transfer operators with a demonstrated commitment to a greener future, either through their pioneering use of zero- or low-emission vehicles or their movement toward adoption of sustainable practices and clean technology.

The green technology currently in use by Green Path Transfers partners includes:
  • Vehicles powered by recycled vegetable oil by Portland, Oregon’s ecoShuttle and San Diego, California’s Wherever Shuttle;
  • Engines running on renewable, non-toxic and all-natural fuels like biodiesel and ethanol in Colorado’s Vail Valley by Green Limousine, and Il Viaggio Travel in Costa Rica;
  • Ultra-Low Emissions Vehicles (ULEVs) and alternative-fuel cars using compressed natural gas (CNG) by Los Angeles-based Naturalimo;
  • Hybrids on the streets of Toronto under the Eco Taxi label.

Offsetting Carbon Emissions

Green Path Transfers further neutralizes any presently unavoidable emissions by 100% carbon offsets through reputable organizations like atmosfair and Blue Ventures Carbon Offset. This responds to the company’s recognition that “many of the local suppliers we work with are just starting the journey to using carbon-neutral transfer vehicles and hence we have decided to work with two organizations we believe offer innovative and extremely accountable/transparent offset options, in order to fully offset 100% of the emissions produced by our transfers.”

These partnerships with third-party carbon-offset organizations bring added peace of mind to travelers with the knowledge that their trips are helping to fund meaningful clean-energy projects worldwide. From solar energy programs in India to hydraulic irrigation systems for rural farmers in China, the initiatives Green Path Transfers supports through its carbon-offset partners extend far beyond tree planting.

Meeting Consumer Needs

“It’s crucial for us to embrace green and cleaner technologies and modes of transport for the long-term health of the planet,” says Adrian Cordiner, CEO of Green Path Transfers. “As transport is a main emitter of carbon, it’s a natural place to start in order to try to make a dent in global carbon emissions.”

The company recognizes, however, that its chosen green path is a long and challenging one. “We started this business because we want to change the way transport is done, whilst also making sure we offer unparalleled service and extremely competitive fares,” says Cordiner. “We are passionate about a greener future for the planet, and we love working with like-minded customers, operators and organizations to help shape that future!”

Local service providers and partners are chosen and vetted based on their ability to meet local and international green certification standards. To that end, Green Path Transfers has put in place a range of incentives and supports to move all local partners toward a greener future that includes upgrading their fleets to include any lower-carbon options available to them.

“Every little bit helps,” Cordiner adds. “We believe that, by being an industry leader in the use and support of cleaner technology, both in transfers and through offsets, we will inspire others to follow suit.”

THE TRAVEL WORD
The Travel Word is a blog that showcases responsible, sustainable and local travel. It is committed to inspiring mindful and independent travelers headed off the beaten path with local businesses making responsible and sustainable decisions about their destinations. The Travel Word is the online mouthpiece of the WHL Group, the largest local-travel company in the world.

2/8/12

The Travel 3.0 Era – Local Travel

This article was published by our friends at The Travel Word, who have agreed to its republication here. View the original article on their blog.

Tourists and Rapa Nui locals sharing a Tunu Ahí (fish barbecue with sweet potato) in Easter Island. 
© Mana Tupuna


by Len Cordiner

There is no right or wrong about how we position the Local Travel Movement, but its relevance is obvious. As I look at the evolution of travel, we are at the leading edge of what I would call Travel 3.0.

Travel 1.0

Travel 1.0 was about the travel professionals and travel experts telling us about the great things to see and do. This was the travel agents (off- and later online), travel media, guidebooks, etc. It was a time of trusted brands (National Geographic, Lonely Planet, Four Seasons, Thomas Cook, Virgin Holidays, etc.). With the exception of some friends and family advice, travellers took counsel from experts and planned their travel accordingly.

Hence the world of travel information up to around 2005 looked very much like the image seen above right.

Travel 2.0

Travel 2.0, which coincided with Web 2.0, was (and still is) about travellers telling everyone about their travel experiences. This has caused major trauma for the travel industry, as brands are (largely) replaced by or created around traveller feedback, and push-marketing is replaced by social networks. The new big names in travel information are the likes of Tripadvisor and Lonely Planet’s Thorn Tree.

From 2005 until very recently, the world of travel information became like this the image seen above left.

Travel 3.0

Travel 3.0 is about locals (and location). Locals are the ones on the ground every day – people with the intimate who-, what-, where-, when- and why-type information. Google’s relentless push to connect suppliers directly with buyers, geolocation, mobile Internet and the ‘when’ component added regularly by locals, along with a growing desire for experiential travel, are driving the next big shift in travel information… one driven by locals.

So from 2010, the world of travel information is looking more and more like this the image seen above right.

In keeping with this, the Local Travel Movement is all about locals – sharing stories told by locals, seeking out and writing about innovations in local travel and probing what all this means for travellers and local communities.




LEN CORDINER

In incubating and running numerous companies over 35 years, Len Cordiner has developed a passion for win-win outcomes. Most recently, he has made harnessing the power of the Internet and new communications tools central to his mission to change paradigms in travel, making it more accessible to all. In this vein, founding the WHL Group, of which Len is the CEO, is his latest and most ambitious global business initiative.


THE TRAVEL WORD

The Travel Word is a blog that showcases responsible, sustainable and local travel. It is committed to inspiring mindful and independent travelers headed off the beaten path with local businesses making responsible and sustainable decisions about their destinations. The Travel Word is the online mouthpiece of the WHL Group, the largest local-travel company in the world.

11/15/11

MyNatour Announces Ecotourism Blog Contest Winners!


By Marcela Torres

The long awaited day has come! MyNatour announced today the three winners of its Ecotourism Blog Contest. “The decision was very tough,” says MyNatour founder Davide Valin, “because we received hundreds of amazing entries from freezing Alaska to the Australian desert and everything in between. All of them had some interesting stories; falling in love on the road, biking as a kamikaze, crossing the cold dry deserts, fishing, sailing, surfing, farming, trekking, volunteering on the reef, getting lost in a metropolitan jungle or in the depth of the rain forest.”

After a period of public voting, the judging panel met up during the World Travel Market (WTM) trade show in London to assess make the final decision based on criteria such as creativity, originality, quality of writing, photography, ability to engage an audience (number of supporters) and, most importantly, the talent to inspire others to conserve nature and promote intercultural understanding.

And so, the final winners are:

“Because of the simple yet profound way the author combines several important aspects of what made this trip such a memorable experience: local encounters, education, and of course the natural beauty of the place.” - Ayako Ezaki


“How carefully they made a choice of the ecotourism experience they wanted to live through, and whether or not the experience was as rich an ecotourism experience as they thought it would be!” - Ethan Gelber



“One of the most important things that we need to do when we go to some places is to get to know the place, learn about the place, learn about how they live, what is their culture, their logic and just follow the local logic.” - Aivar Runkel


The 3 winners will be able to choose out of 6 amazing ecotourism holidays for 2 people, courtesy of WHL.travel. Congratulations to all of them!

9/4/11

Share your responsible travel experiences! - MyNatour Ecotourism Contest


by Marcela Torres

"Tell me, I'll forget. Show me, I may remember. But involve me and I'll understand” - Rabindranath Tagore

If you practice responsible tourism, here’s your chance to share your experiences and spread the word! Mynatour ecotourism community, sponsored by WHL.Travel, is launching the first-ever ecotourism travel blog contest.

The idea of the contest is to promote ecotourism and responsible tourism through a travel blog competition where the audience is involved in electing the best ecotourism story. Users will be able to upload their holiday experience, evaluate how they have been eco-friendly on their holiday or how to improve their experience towards a more sustainable level in the future.

Participants will be required to join the Mynatour ecotourism community to take part in the contest. To allow everyone to express his/her best way the travel blog will include the possibility to enter a text of max 1000 words, 1 main photo and max 4 additional images. A specific area of the travel blog (250 words) will be dedicated to evaluate their best ecotourism practices “on the road”. Furthermore if they have been on a normal tour competitors will be able to provide in the same section tips or thoughts about how the destination or they can improve with eco friendly practices.

Most importantly, the contest will allow participants to vote for their favorite travel blog. The top ten voted travel blog will be reviewed by an expert panel and 3 of them will be chosen for the grand prizes. The 3 winners will be able to pick out of 6 amazing ecotourism holidays for 2 people, courtesy of WHL.Travel. The winner will be able to choose first and so on till the 3rd.

The only foot print you leave is your story! Ecotourism Travel Blog Contest will run through October, 2011. Online registration is already open. Travel blog uploads will be open from September 19 thru October 23. The voting period will be from October 24 till November 7. The winner will be announced on Friday, November 11 during the World Travel Market in London.